Global online marketplace OLX connects millions of buyers and sellers across dozens of countries, facilitating seamless transactions and unlocking the value of pre-owned items. With this massive scale comes an equally significant challenge: managing vast stores of data while maintaining a user-friendly experience worldwide.
OLX relies on Salesforce to support its customer-facing teams, serving as the central hub for sales management and customer service interactions. “Salesforce is used to have an overview of all interactions we have,” explains Adam Tomczyk, OLX’s Salesforce Platform Manager. But as OLX’s business grew, so did its Salesforce challenges.
OLX’s Salesforce Growing Pains
OLX faced several pressing issues as its Salesforce data expanded:
- Storage Limits: Rapid data growth risked exceeding Salesforce’s allocated storage, leading to tough decisions between paying costly coverage fees or investing in more storage.
- System Performance Issues: Data overload caused slower search results and sluggish report generation, affecting internal teams’ productivity and customer service quality.
- Compliance Concerns: Managing data in compliance with GDPR and “Right to Be Forgotten” requests required formalizing a data retention policy.
- Manual Data Recovery Processes: Without a reliable backup system, OLX faced prolonged downtime during data loss events, jeopardizing operational continuity.
These challenges highlighted the need for a comprehensive solution to protect data, optimize storage, ensure compliance, and improve performance.
Why OLX Chose Own
OLX turned to Own’s suite of solutions—Own Recover, Own Archive, and Own Accelerate—to address its Salesforce data management challenges.
- Recover: An automated backup and recovery solution that provided OLX with the ability to restore data swiftly and minimize downtime. Adam described it as a “no-brainer” for ensuring business continuity.
- Archive: A tailored archiving solution helped OLX manage storage costs and implement compliance-driven retention policies. Collaborating with legal teams, OLX defined data retention rules to meet both internal and external requirements.
- Accelerate: By automating sandbox environment creation, OLX streamlined its testing processes, eliminating the need for manual data recreation.
For OLX, investing in Own wasn’t just about solving problems—it was about transforming their approach to data management. “Our investment in Own has returned,” says Adam. “It’s not a cost anymore; it’s an investment.”
By partnering with Own, OLX gained cost-effective storage, streamlined compliance, and reliable data recovery, all while ensuring scalability for their growing global marketplace.
To discover how Own’s solutions can transform your Salesforce data management, request a demo below.
